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The purpose of this article is to show the propaganda games Capo Meles plays has reached its culmination point. It is ineffective and has reached maximum audience penetration it can influence. The message is depressing because it is based on stoking hate, fear and ethnic divide and rule system. There is no hope but human strife and destruction ala Somalia. His credibility is zero because he fails to deliver what he claims he can achieve.
For over ten years Meles Zenawi applied different propaganda strategies to attack Eritrea and her leaders vigorously and consistently. He attacks mercilessly never placing the feelings or views of the Eritrean people into account unless he intended to manipulate it. There is no attempt or desire to compromise, verify facts, or need to work with credible sources as he delivered constant blistering lies contrary to his consistent deceptive plea for a phony-dialogue.
The objectives remained the same while the audience outreach programs changed frequently with tremendous flexibility. Various mediums targeted Eritrean youth, The Diaspora and Eritrean public general. The international community at large remained the primary target in an effort to set opinion and frame the issues toward a larger aim. It is typical to see a think-tank throw an idea that seems factual, fair and genuine while it is laced with language or opinion that can derail the Algiers agreement.
However, every attempt failed because Eritreans learned how to spot deception and in effect killed every message rendering the PR and propaganda budgets a major waist.
Nothing in this article is new news to Eritrea. But at this stage, it is evident the only arsenal Meles Zenawi has left against Eritrea is, PROPOGANDA. Nothing more! Because if he has the power, he will do what he did in Somalia, destroy Eritrea. However, over the last year his voices are fading like a radio with dying batteries and for a good reason; he is loosing his talking points fast.
Meles Zenawi used religion, education, military, diplomacy, economy, history, and freedom of speech, stability, immigration, TERRORISM, OAU, UN, EU, IGAD, UNMEE, Arab League, Somalia, Oromo, Ogaden, State Department, US agents and UN envoys as talking points and propaganda tools. The idea is to throw any thing that sticks in the hopes that it will inflict a permanent damage. He enlisted PR firms and paid huge sums of money for worthless efforts from the mouth of hungry kids. He used think thanks to peddle opinions in order to help him rally international opinion against Eritrea. He hired Eritrean mercenaries to amplify his empty noise.
However, every attempt failed or is fading for good reason because; it failed the idea of “doing good for goodness sake!” It failed because it is not founded on sound principles that put people’s interests first. He is corrupt in ways reminiscent of the crime families of the Mafia and his primary intent is to inflict damage based on agendas inconsistent with needs of the people. It fails because it is based on lies. Time and again he is assured that he should never throw stones from with-in a glass house. It is beyond comprehension and a sure sign of desperation why he attempts to paint others in a bad light from with in deep-dark places as he frequently tries.
We can take many examples of his fading voices but for the sake of this paper and for simplicity, Democracy/Election and UNMEE will do. He used terrorism excessively but that is a subject-matter for a different day.
Democracy/Election
Prior to the sham election of 2005, undermining Ethiopian disdain for him and emboldened by the West; Capo Meles stepped out into the streets of Addis Ababa to show off. He waived his white baseball cap to his supporters as a victor. He smiled to the crowd and bragged a new wave of democracy in Africa. It worked for a while, the positive publicity looked promising. Some Eritreans were fooled into believing why not Eritrea, even if it is to temporarily appease the world into leaving Eritrea alone.
We all remember what followed. The freedom of speech disappeared overnight, the opposition was placed in jail, mass killings in the streets of Addis, and political openness in Ethiopia ended ending any hopes of a democratic future with Meles at the helm. Looking back, it is easy to conclude that Ethiopia was saved by the State Department; and in effect the American embassy in Ethiopia became a de-facto leader of the country. Ambassador Donald Yamamoto was the chief mediator, motivator and spokesperson while Dr. Jendayi Frazer acted as a TPLF lawyer in the US congressional offices by defending his every action while using Eritrea as a scapegoat. This was in total contradiction to the EU observer’s conclusion that the election was rigged. This ended Meles’ diplomatic upper hand.
Ethiopian unity with Meles against Eritrea faded and TPLF leaders became the object of ridicule every where they went. This is important because in the past Eritrea served as a scapegoat for every problem that ailed Ethiopia. Ethiopian anger turned on Meles, focused less on Eritrea and more on their pressing issues. As a result, Meles lost his secondary voice, the Ethiopian voice against Eritrea.
In addition, Ethiopian problems are becoming insurmountable by the minute, making it difficult to wage any propaganda campaign against Eritrea. It is actually sad to see tremendous victory of Ethiopian Olympiads in Beijing overshadowed by famine, inflation and conflict related news. Fighting negative publicity is making it difficult if not impossible to wage effective propaganda campaign against Eritrea, suffocating his voice slowly but surely.
UNMEE
The United Nations Mission in Eritrea and Ethiopia (UNMEE) served as a major propaganda tool. It also served as a major diplomatic tool against Eritrea by Ethiopia with the help of the US. Every statement made and steps taken by UNMEE were used as a diplomatic and PR traps against Eritrea. The onslaught was brilliantly conceived, methodical and relentless. Secretary General Kofi Annan helped by throwing every damaging statement and envoys he could send to side-step the Algiers Agreement. Even belligerent mistakes by Meles were used as propaganda tools and as stages for bargaining. After he rejected The Hague decision as “unjust and illegal,” the US convinced him to “accept it in principle” and later pressed the idea of “Dialogue.”
Eritrean people faced tremendous onslaught of propaganda directed at them in a daily basis. The barrage of propaganda that hailed over Eritrea would have brought down any nation. But everything thrown at Eritrea including the deportation of 75,000 Eritreans from Ethiopia was met with defiance. In Unisom, Eritreans in Diaspora echoed their brilliant leader’s views and voices while the leaders of Eritrea picked apart every trick in the book and exposed the underhanded approach. Eritrea stood firm based on principles that are farsighted and exemplary. Therefore, the departure of UNMEE from Eritrea represents a relief from propaganda.
What’s next for Capo Meles?
It must be frustrating for the TPLF propaganda people to try to compete in many fronts.
In one hand they need to convince/show the people of Tigray that they are ahead of Eritrea in all aspects of life. However, they must also try to avoid looking like they are doing too much for Tigray at the expense of Ethiopia. In the mean time; they have to try to provide equal time to the other ethnic groups while appearing engaged to meet the interests of Ethiopia as one nation. It is a fascinating dilemma and a no-win position no matter what. Because, Ethiopians are witnessing the looting of Ethiopia in bright day light and resent the double standards TPLF plays.
Moreover, it is by far the most magnificent perplexity one can fathom regarding the position Tigray is in vis-à-vis where it wanted to be and where it is. There is no Semi-Nation Nation category, there is no Want-be Nation category, there is no Nation I can be when I want to be Nation category, and there is no Nation that is ruled by one province. That is where the people of Tigray are; in the land of confusion. And this shakes the foundation of Ethiopian nationalism and puts the nation in a precarious and dangerous position. The question is what kind of future do the people of Tigray envision? Under Capo Meles they are or believe they are at the helm, but what about after his ouster?
Capo Meles put his own people in limbo with out direction and worse, he put his people at odds with the rest of Ethiopia! This does not put into account the roller-coaster ride and the blood spilled with Eritrea. This position denied the people of Tigray a unified voice thus choking Capo Meles’ voice tighter.
Throughout all these, Meles/TPLF remains seized with their big quest, Eritrea. They try to strong arm the handful Eritrean Bambinos to damage Eritrea by any means necessary but, that always meets the Eritrean walls of steel and concrete. Their vocal tentacles keep getting cut every time they try. As a result of repeated failures, Capo Meles and his Bambinos are relegated to reactionary propaganda from their cocoons. It is amusing to see them try to emulate every thing Eri.TV; if President Isayas visits Eritrean villages you are certain to see Capo Meles do the same almost instantaneously. Developmental achievements by Eritrea seen on Eri.TV will be countered in the same manner, in other words every thing Eritrea does will be replicated for sure.
Capo Meles failed in many ways, but thanks to the US and Western funds he lived a lot more than Nine-Lives. However, his inability bring stability and garner support for his diplomatic efforts in Somalia, his failures in Eritrea, his inability to infiltrate Eritrea using anti government elements abroad and his inability to fight hunger and starvation in Ethiopia makes Capo Meles vulnerable.
But, the most important reason why capo Meles is in trouble is because of his image and the outgoing failed Bush Policies. Meles Zenawi’s image is deliberately being trashed by Western media as a person who is letting millions starve, as someone who is giving a blind eye to starvation and economic woes of the country and by accusing him for turning Ethiopia into a ticking time bomb, a sign that he may have outlived his usefulness. In the past, these very media outlets propped-up Capo Meles by supporting his lies with out challenge and sold his false claims to turn Ethiopia into a middle-income nation in few years. They echoed his lies to the world with out facts to back it up. They touted his fabricated 10% economic growth rate. They buried reports of human growth index rates that put Ethiopia in the bottom.
This time however the stakes are much higher, because no matter how much financial, political and military might is brought to bare the Horn keeps moving in a different direction. This is troubling to his masters because the Horn of Africa is way too important to their geopolitical agenda; and it is clear that Capo Meles can not deliver and thus sealing his fate. That is the fact, and thanks to Warsay-Yikaalo the Center of Gravity shifted North-Bound!
As a result his Eritrean Bambinos will lose their crumb stipends and do what they did after they were kicked out of Sudan, CRY! That is a certain fate awaiting all. In the mean time, we must remain vigilant and not allow a dying snake to spew his last venom. Taking cues from our leaders will help a great deal.
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The Freedom of Comment!
August 22, 2008How Beautful to comment on some ideas! Had we have this on Ethipia Who stay in Forign country?
EPRDF today is not just a party, they became the country itself…the only power in the poor country called Ethiopia. Any one talking about the country should ask their permission or at least inform them. They wish the voice of single EPDRF/TPLF to count more than that of the Ethiopian poeple: the Oromos, Amharas, Somalis etc. How one publish an artikle without asking the other side(the superpower TPLF)? Dave used a diplomatic word “information” instead of calling it “permission” as the publisher of the article is not in Ethiopia. This is the main aim of “Ethiopian press rule”, you should ask permission if you live in Ethiopia and you should include information from the great TPLF if you are outside. The superpowers will never go to prison, and will never ask asylym, and if they do for some kind of financial benefit they do that with the name of oppressed Ethiopians. Therefore I am not surprised by opinion of Dave about refugees/aslym. According to TPLF, if one is forced out of his beloved country he cannot comment about Ethiopia, and it was copied to Dave’s mussle mind. The dictionary in their mind say Ethiopia means TPLF, any body else has no power and can be: prisoned, killed or flee out. AND NOBODY SHOULD PUBLISH THIS IF NOT THE GREAT TPLF/EPDRF SAID IT IS TRUE! KKKKKKK.
Nowadays it is common to hear comments like you should ask information from our side EPDRF. I have no problem with that but is it the sole criteria for the neutrality of an article? The Newsweek do not ask comment from OLF when interviewing Meles Zenawi and OLF never said you should ask information from my side. One can clearly undersand that it is the view of Meles and it is important for anybody interested in politics of the Horn. According to Dave information cannot be balance without the comment from the ruling party(the superpowers in the region). The other thing I am concerned about is Dave’s oppinion for refugee’s. Anything they said should not be considered as true. Powerless poeple forcefully driven out of their beloved country cannot be trusted as powerful EPDRF. Dave! do not try so hard because the world know that Ethiopians should ask permission from the ruling party to write/say anything about thier country ( as the NEW PRESS RULE caim that) and it is understandable when you say information from our side to foriegn journalists.
We only knew Jeffery Gentleman of New York Times, and his outspokenness of crimes against humanity committed by America’s Alley (Ethiopia) in the war on terror – a government fighting against its own people with the help of US tax dollars.
Even those who would want to be brave enough to post you wonderful article on their websites will have to think twice before acting it – whether they live in US or Europe – as this may also backfire their families back in Ethiopia and the consequences of suffering would only create more life threatening treatment and as known to Males’s administration, more disappearances as this is practice known by Ethiopia’s government.
The saddest part of all of these atrocities committed by the Ethiopia’s government is that US tax payers (except those whose families suffered the consequences) are not aware that Bush’s admin has tripled the aid that it provides to Ethiopian government since Sept. 11, 2001 which sadly only proves to help much more suffering to Ethiopians and more crimes of humanity has been committed under this proxy war.
President Bush, US Senate, and these honest US Tax payers have little or no knowledge of the atrocities committed on a daily basis in Ethiopia. Unless the US aid to Ethiopia is “no strings attached to it” a responsible nation would want to know the military and humanitarian aid that is provided to Ethiopia to be used wisely and appropriately. Not to help government that slaughters its own people.
Below please find links from Human Rights Watch and what they had to say about the Human Rights abuses committed in Ethiopia in general and Ogaden in particular:
Please do not try to hide the true face of your brothers. It’s time to call a spade a spade!
What do you mean when you advise the author to double chech his sources of information before publishing it? Should he consult the so called “Debtera” or Amhara professors? Please get over and come to your senses. The issue of Oromo people and for that matter other oppressed Ethiopian nations can not any more be “shelved” or ignored by the chauvinists. Your time is over my brother!
If you want to save the so called “Ethiopia”, the time is now and only now. Admit the facts and let’s work out together. That country belongs to all its citizens.
The Professor you quoted- as far I know is a graduate of one of the well known universities in the US. Currently, he’s a PhD candidate at the University of Minnesota.
Ordinary people have extraordinary stories to tell. You do not need to go to a college to tell facts. Also I do not think there’s a second side of the story. They lived it. That’s fact.
None the people Doug talked to are asylees. It’s my assumption. A friend of you (Dave) call these people asylum beneficiaries. Rediculous!
This is what I call authentic reporting.
The Bush administration must be held accountable by the citizens of that country when it stands behind a regime that inflicts such egregious crime against our people all in the name of fighting against terrorism.
Mr McGill tells the truth as we know it and as it should be known to others particularly the American people.
In this connection,Ogaden is a microcosm of TPLF’s atrocity being perpetrated across the length and breadth of Ethiopia.
We must therefore resolutely fight against the the regime’s oppression and cruel treatment of our compatriots together with many of our natural allies,one of whom are the American people.They do care!
The American people need to help the ethiopian